how every time you think everything's been done before, here comes something else

i know i'm late to the party, but if you haven't seen the video for feist's "1234" on the ipod commercial, then here it is, the full version.

and it's every bit as enrapturing as it was the first time i saw it.

if you want more, here's the behind the scenes stuff.

all in all, it's everything that's magical about filmmaking.

and those are some crane shots.